Friday, 1 May 2020

How To Get Started As A Freelance (7 Steps)


In this article, I am going to be sharing with you a seven steps process to get started as a freelancer. I think it is absolutely crazy that so many of us spend most of our woking hours doing something that is so unfulfilled, yeah, I am talking about your job. You spend 50 hours a week which is about 60 percent of your woking hours working your job. So if your job is something that you don't like, something that is unfulfilled may be something you would even say that you hate, then it seems like maybe you should make a few life changes so that you don't have to spend most of your time doing that. 


Let's jump into the seven steps process to get started as a freelance. Because a freelance career is s great alternative to working a job that you don't like. 


1. Choose A Service To Offer

In order to be able to make money as a freelance first, you have to figure out how you are going to help people. What are you going to do for them? Are you going to be a freelance photographer, web designer, writer, there are tons of different jobs out there that people are looking to hire others to do for them. You just need to choose which one you want to help people with. Of course, you want to do your research first, you want to choose something that both you will enjoy doing but also something that you are willing to put in the effort to learn how to do it and do it really well.

You might think that being a freelance app developer sounds like something you really enjoy, but if you are not willing to put in the work to do the studies and learn what you need to know and get the skills, then that is probably not going to be the best choice for you. Different freelance jobs require different amounts of effort in order to learn skills. There is a lot of different things involved in these different jobs. So just do your research first and decide exactly what skill you want to offer as a freelancer


2. Learn Whatever Skills You Need

Go ahead and learn the skills that you need in order to be able to do that work. There are lots of different ways to learn what you need to know, from going to a university and getting a degree in it, taking classes at your local community college, or even taking courses online. I have listed some resources online that can help you get started learning the basics for a lot of different freelance jobs. check them out below

  • Udemy.com
  • Coursera.com
  • Creativelive.com

This online course platforms might not be able to provide you with everything that you need but you can at least get started learning the basics at a really affordable cost.


3. Clarify Your Offer And Marketing Message

You have already decided on what service you are offering. But now you need to figure out how to package it and frame it so that you are not just another graphic designer or just another freelance writer. This means you need to figure out exactly who your target customer is going to be. Are you going to write for magazines or are you going to write for a blog, are you going to write about food or are you going to write about health? And then you need to decide how much you are going to charge for these services and exactly what you offer. Are you writing articles or are you writing books, are you charging by the hour or by the project? You also need to figure out your marketing messages which means that you need to figure out how you are going to convince people that hiring you would be helpful to them.

This might mean you are saying I will design your website for you and save you a lot of time. Or you might be saying I will edit your videos for you so that your videos turn out better. 


4. Gain Experience & Credibility (By Working For Free Or At A Low Rate)

This might be the one that most people seem to find very most challenging and that is to gain credibility and gain experience. The reason this is so hard is that it is all well and good to learn the skills that you need and to decide how you are going to charge people, but then getting your first customer and trying to prove yourself when you absolutely no experience can be really challenging. The best and easiest way to start getting some credibility and some experience is to simply offer to help a few different customers for free. That way you can get a little bit of experience under your belt, figure out what it looks like to work with customers and how you need to improve your processes and you can also get some testimonials that you can use to prove yourself to the future clients. 


5. Ask For Testimonials And Referrals

Not only you do that work and get that experience but to ask those people who you are helping for free or helping for a reduced rate for testimonials and for referrals. After you have done a great job helping someone out they will probably be more than happy to write you a great testimonial and tell you if they know anyone else who might be interested in your services also.


6. Bid On Jobs

You can make yourself a nice little website and start bidding on jobs. You can make yourself a nice little website and decide what your packages look like and even do some work for free and get that a little bit of experience. But then you might just hear crickets and not know how to get your next customer unless you start bidding on jobs. There are a lot of great websites out there that help connect freelancers with businesses that are looking to hire freelances to check them below

  • Upwork.com
  • Freelancer.com

Basically, on these sites businesses post about jobs that they are looking to hire for, things like editing a video or writing an article for a blog, and then freelancers can make profiles on these sites and then bid on the jobs that have been posted. One of the great things about doing this kind of work is that over time you will find businesses that are looking to hire repeatedly. So you will slowly build up a roster of these long-term clients and help to fill up your entire work schedule.


7. Build An Online Brand

You might think that you have a brand when you first set up your website and maybe you design a logo or choose a fund and name your business. But actually, building an online brand is a long-term process that takes a lot of work. First, of course, you do have to decide what your brand looks like and especially what it sounds like, who are your potential customers, who are you speaking to, what are you offering to them. All of those things set the foundation for building a strong online brand, but then the actual process of building the brand is something that takes years and one of the best ways to do it is to create great free resources and free content. And then share on the internet to attract new people into your audience. The bigger your audience gets, the more potential customers are out there and easier is for you to get the word out about the services that you offer. 





Those are the seven steps that you need to do in order to get your career as a freelancer started. 

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